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How a Struggling eCommerce Store Became Cash Positive in 90 Days

Ivelin Ivanov Published on: 15/06/2025

Story of saving a failing business. Don't panic, plan!

Management accountsEcommercefinancial review
The 5-step Amazon title optimisation

The 5-step Amazon title optimisation

Ivelin Ivanov
Published on: 03/09/2026

All five words were in the title. It matched none of them. That's 179,000 searches a month, gone, and it's step 4 of 5 in the Amazon title audit that most founders never finish. Here is your fix for your Amazon product title.

Best Amazon product title
Why September Is the Most Important Month for Q4 Ecommerce

Why September Is the Most Important Month for Q4 Ecommerce

Ivelin Ivanov
Published on: 30/08/2026

Q4 gets won in September, not November. A practical prep guide for UK ecommerce brands: choosing hero products, ordering stock early, testing ads, planning offers and getting cashflow ready before Black Friday, Cyber Monday and Christmas hit.

Q4 ecommerce planningSeptember Q4 preparationecommerce cashflow planningBlack Friday inventory forecasting
Stop Guessing at Growth: The 5 Questions That Turn Ecommerce Growth Into a System

Stop Guessing at Growth: The 5 Questions That Turn Ecommerce Growth Into a System

Ivelin Ivanov
Published on: 09/06/2026

Hit your revenue target on purpose: the 5 questions that turn ecommerce growth into a daily system

ecommerce forecastecommerce growth
Generalist accountants are costing ecommerce sellers thousands. Here's the silent tax leak.

Generalist accountants are costing ecommerce sellers thousands. Here's the silent tax leak.

Ivelin Ivanov
Published on: 28/03/2026

Generalist accountants don't know what they don't know about Amazon and Shopify, and that blind spot is quietly costing UK ecommerce sellers thousands every month. If you're running a product brand and you're not 100% confident in your monthly numbers, this one's worth a read.

calculating COGSEcommerce accountantShopify Accountant

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